I’ve gotten a lot of emails and requests about search engine optimization (SEO) and how to drive more traffic to websites, so I thought I’d write a post on this very hot topic. SEO and site traffic are intricately intertwined, so it doesn’t make sense to talk about one without the other. SEO isn’t just about getting your site at the top of a Google search, but rather it’s about increasing the relevance and availability of your site so users can find your content more easily. SEO is very important to any website as it makes content easier to find, drives traffic and generally results in a better experience for users. If employed properly, effective content and SEO techniques can be used in tandem to drive traffic to your site, which can then increase your site ranking. There are tons of things you can do to increase site traffic and optimize your site for search, but I’m going to focus on just a few.

